In today’s age their has been a surge with youth monetizing their social media accounts and becoming millionaires via the net, but rarely do you hear a story of a formally incarcerated inmate using his social media to turn tragedy into opportunity. Keraun Harris, a Houston native wasn’t always known around the world for his witty 15 seconds of comic relief. At 21 he was sentenced to a two and a half year sentence at The Texas State Petitionary, which served as a wake up call that fueled Keraun to turn his life around. After his release Harris began making comedy skits for vine and YouTube using his ails “King Keraun.” Creating funny and relatable videos about everyday life, relationships and sports. Keraun’s material is priceless and his timing was perfect, large companies were beginning to shift their marketing and advertising towards network and social media marketing. Needless to say King Keraun’s videos got noticed, first locally then nationally. His videos caught the attention of media mogul Russell Simmons who took Keraun under his wing. His videos became a breeding ground for companies to advertise and brand their products. With 1.4 million IG followers, more than 100 million vine loops and over a million in Facebook likes it’s easy to see why. His wave turned him into an Internet celebrity/sensation overnight, as well as a lucrative businessman. We had the opportunity to cross paths with Keraun briefly at the SXSW music festival and it was nothing but love. Check out his videos below and see what he has to say about DABASSMENT BLOG!
And as always….
Appreciate The Art | Admire The Craft